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Last updated: 27 September 2026
SellRight AI (“we”, “us”, “our”) provides an AI-assisted sales outreach platform. This Privacy Policy explains what data we collect, how we use it, and your rights over it. It specifically addresses our use of WhatsApp Business API data and AI processing of conversations.
Name, email address, and organisation details provided when your account is created.
Contact information (name, phone number, company, notes) that you enter for your prospects. This data is stored to enable the AI agent to personalise outreach on your behalf.
Messages sent to and received from your leads via the WhatsApp Business API are stored to provide conversation history, generate follow-up suggestions, and allow human review before sending. Message content is processed by AI models to generate draft replies.
If you connect Google Calendar, we access your calendar availability to suggest appointment times and create calendar events. We do not store calendar event contents beyond what is needed to create and track appointments booked through the Service.
If you connect Gmail, we use it only to send meeting confirmation and invite emails to your prospects, from your own address, when you send or approve a message. We do not read, search, or store the contents of your mailbox, and we never access email you have not sent through the Service.
Log data, feature usage events, and error reports collected to operate and improve the Service.
SellRight AI uses third-party large language model (LLM) APIs to analyse conversation history and generate draft messages. When you use the Service:
We receive WhatsApp messages via the Meta WhatsApp Business API. By using SellRight AIto send WhatsApp messages you confirm that:
We do not sell your data or your contacts' data to third parties, and we do not use it for advertising.
We share data only with:
We use encryption in transit (TLS) and at rest, access controls, and regular security reviews to protect your data. No system is perfectly secure; please use a strong password and report any suspected breach to us immediately.
Depending on your jurisdiction you may have the right to access, correct, delete, or export your personal data, and to object to or restrict certain processing. To exercise these rights, use the data export or deletion feature in Settings, or contact us via the feedback button inside the app.
We retain account, contact, and conversation data for as long as your account is active. Deleting a contact or your workspace removes that data from our live systems immediately; residual copies inside our infrastructure provider's routine backups age out on the provider's schedule and cannot be selectively restored. You may request earlier deletion of specific data at any time.
When you bulk import leads from a spreadsheet, each import keeps a record of who ran it and what happened to every row. Rows that became leads point at the lead and hold no copy of it, so deleting the lead removes it from the record too. Rows that were not imported keep only their name, company, phone, who referred them or where you met, status, last interaction, owner and opt-in, so you can see what was left out and why. Those rows are kept until your workspace is deleted.
We use session cookies required for authentication. We use analytics cookies (Google Analytics) to understand aggregate usage patterns. You can disable analytics cookies in your browser settings without affecting core functionality.
We may update this policy from time to time. We will notify registered users of material changes by email or in-app notice before the change takes effect.
For privacy questions or to exercise your rights, use the feedback button inside the app or contact us through your account manager.